Behind Every Brand Is a Great Experience, And Vice Versa—Why Today's Customer Expects Synergy
Behind Every Brand Is a Great Experience, And Vice Versa—Why Today's Customer Expects Synergy
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Ogilvy
- Dec 9, 2020
- 4 min
How agencies can prove value to clients wrestling with uncertainty
By Zaid Al-Zaidy-06 November 2020 Zaid Al-Zaidy, chief executive of Above+Beyond and Group chief of The Beyond Collective offers agencies...
26 views0 comments
Ogilvy
- Dec 9, 2020
- 3 min
Why agencies should be judged on their return on impact
By Tanya Brookfield-02 November 2020 As part of The Drum's Agencies4Growth Festival, we asked some of the brightest minds in marketing...
27 views0 comments
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- Nov 2, 2020
- 3 min
THE VALUE OF MARKETING IN MERGERS & ACQUISTIONS
By Melina Seeam (November 2020) Due to the pandemic a global economic slowdown is occurring at a worrying rate. Troubled by the economy,...
52 views0 comments
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- Nov 2, 2020
- 5 min
Are You 'Digitally Determined' or 'Digitally Distraught'?
If you ask a group of 10 business leaders to define digital transformation you will get 12 different answers—and none will be wrong.
21 views0 comments
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- Nov 2, 2020
- 3 min
Grow a Mo - Support a Bro!
November is a reminder that the men in our society is also vulnerable to the Big C!
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Ogilvy Namibia
- Sep 29, 2020
- 3 min
COMMUNICATING AND BUILDING AWARENESS ON BREAST CANCER THROUGH AD CAMPAIGNS
By Melina Seeam (October 2020) Surrounded by modern world complexities, i.e. navigating through busy routines and dividing time between...
107 views0 comments
Ogilvy Namibia
- Sep 23, 2020
- 1 min
Unlimit your connection with Paratus
Why a quality connection is more important than ever If the past few months are anything to go by then it is safe to assume that after...
68 views0 comments
Ogilvy Namibia
- Sep 23, 2020
- 12 min
How the Mad Men lost the plot
Written by Ian Leslie Ten years ago, ad agencies thought they had hit on a new formula for success: move on from the blunt instruments of...
44 views0 comments
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- Sep 1, 2020
- 2 min
NPI set to drive an impactful climate change action.
NPI set to drive an impactful climate change action with the first Namibian biogas project Rising water levels, hotter summers and colder...
22 views0 comments
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- Sep 1, 2020
- 3 min
Are You Ready to Enhance Your CRM?
by Dan Jurek Senior Director, Strategic Services at The Lacek Group Customer Relationship Management has been around for decades, making...
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- Sep 1, 2020
- 2 min
Fit For Growth Beyond Covid-19
by Benoit Wiesser Chief Strategy Officer for Ogilvy in Asia. What if all that you’ve put into brand building and equity over the years...
11 views0 comments
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- Aug 4, 2020
- 3 min
KEEPING IT REAL WITH PARTNERS
by Dan La Russo Group Managing Director, Ogilvy California If you are in-house, how often have you said, “I don’t want a vendor; I want...
16 views0 comments
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- Aug 4, 2020
- 4 min
NAVIGATING BUSINESS WITH THE MORAL COMPASS
By Melina Seeam (August 2020) “We all have a moral compass that guides our daily life. It’s hardwired into us and defines who we are and...
117 views0 comments
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- Aug 4, 2020
- 2 min
Simply Shift to Nedbank
We were tasked to create an annual campaign for Nedbank to motivating the banking individuals to shift their primary account from any...
41 views0 comments
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- Jul 14, 2020
- 3 min
WHY RECREATE FOCUS
Written by Melina Seeam – Ogilvy Intern (July 2020) “I never wrote anything in the office” “too many distractions” –David Ogilvy...
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- Jul 14, 2020
- 2 min
A Feast for The Eyes
“We did a photoshoot on a Namibian brand with the photographer and food stylist who does all Woolworths and Le Creuset’s photography”,...
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- Jul 14, 2020
- 3 min
Brands and Lies in the Post-Truth Era
by Dylan Buffinton and Batoul Hassoun French writer, politician and diplomat, Chateaubriand, explained in his “Memoirs from Beyond the...
4 views0 comments
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- Jun 29, 2020
- 2 min
Hello Life
Words: Itayi Duve – Copywriter and Strategist on Campaign An Ode to Life from a passionate partner. The world is changing. It certainly...
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